Category: Fundraising and Budgeting

Articles from Campaign Planner editors, moderators, and the community at large.

The voter's journey

The Voter’s Journey: Applying Marketing Frameworks and the Buyer’s Journey to Politics

The voter's journey framework offers a powerful tool for creating more effective political campaigns.
Setting Up a Political Action Committee (PAC) and Bank Account for Your Political Campaign

Setting Up a Political Action Committee (PAC) and Bank Account

Practical advice on why setting up a Political Action Committee (PAC) and creating a bank account are essential steps for any first-time candidate.
Getting into the Right Mindset to Campaign

Getting into the Right Mindset to Campaign – Commit to Being Committed

Getting into the right mindset to campaign is about being committed to making a difference - not just winning an election.
Talking to your family about running for office

Talking to Your Family About Running for Office

Talking to your family about running for office is one of the first campaign tasks you'll need to do. It helps you stay focused, validate your messaging, and generate essential support early in your campaign.
Finding Your Why

Finding Your ‘Why’ Before You Launch Your Campaign

Finding your why guides your political campaign and keeps you motivated when challenges arise.
election calendar

Create an Election Calendar for Your Race

The election calendar is the one thing by which every candidate must abide. Do you know the important dates for your race?
Legal Requirements to Run for Public Office

Legal Requirements to Run for Public Office

Before you can be a candidate you must understand the legal requirements to run for public office.

Welcome to CampaignPlanner.org

A website and community to help those who are running for public office — particularly local office — has been a vision of mine for some time and I'm so happy to bring that vision to life with the launch of CampaignPlanner.org.